Fashion

Sloaney Fashion brings you the latest news from designers around the world. Trends are interpreted straight from the catwalk and a select number of influential style icons. Practical advice from our team of writers helps you stay at the fore of the elite fashion pack.

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Autumn 2018 Trends: The essential fashion themes for your wardrobe

Autumn 2018 Trends: The essential fashion themes for your wardrobe

With the arrival of the new season comes the reveal of some exciting trends. If you are thinking about updating your wardrobe for the autumn months, here are a few of the key themes to consider over the coming weeks… The Sloaney’s guide to the top autumn 2018 trends Neon  While autumn typically welcomes earthy […]

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The Kate Negus Lifestyle Collection AW18 Campaign with The Sloaney

The Kate Negus Lifestyle Collection AW18 Campaign with The Sloaney

We are delighted to announce a new partnership for The Sloaney. Our Founder and Editor, Laura Toogood, has become an ambassador for the Kate Negus Lifestyle Collection. With London Fashion Week on the horizon, it seems the ideal time to unveil the autumn/winter 2018 campaign that marks this exciting new union. Kate Negus is a […]

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Summer Essentials: From Havaianas to gorgeous Browhaus brows

Summer Essentials: From Havaianas to gorgeous Browhaus brows

By KATIE ANN LAMB Whether you are heading away for a beach holiday or intend to make the most of the British summer, here are some key essentials for the next few months… Havaianas SS18 Everybody knows flip-flops are a holiday essential and the Spring/Summer 2018 collection by Havaianas with a Brazilian Influence are the perfect […]

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Introducing the Kate Negus Lifestyle Range

Introducing the Kate Negus Lifestyle Range

With Sloaney Season in full swing, we have been making the most of the shopping opportunities at some of Britain’s most prestigious events of The Season. At Badminton Horse Trials this year, Kate Negus unveiled a stylish new range of accessories. The renowned equestrian company is known for producing top quality saddlery and has now […]

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Urban Iki bring us their stylish and simple bike seats from the Netherlands

Urban Iki bring us their stylish and simple bike seats from the Netherlands

During the summer months, it is lovely to get out and about with your children and cycling is a great way to enjoy the scenery and get some fresh air. Whether you decide to venture through Hyde Park on a cycle ride and stop for a picnic on the way or hop on your bike […]

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Sloaney Style: Embrace rose season

Sloaney Style: Embrace rose season

Chelsea Flower Show always gets us extremely excited about what is about to bloom in the garden. The roses on display this year in the Great Pavilion were as stunning as always. From the most vigorous climbers to the strongest scented hybrid tea varieties, the likes of Harkness and David Austin have everything that rose […]

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Bumps and Burpees: The pre and post natal workout

Bumps and Burpees: The pre and post natal workout

Since I discovered I was pregnant I am embarrassed to admit I have wrapped myself in cotton wool and all forms of exercise – of which I am an avid fan – went rapidly out the window! Having reached the 12 week mark I decided it was time for an overhaul and to shake off […]

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Tommee Tippee feeding accessories offer excellent support for breast or bottle feeding

Tommee Tippee feeding accessories offer excellent support for breast or bottle feeding

By Katie Ann Lamb There is a lot of debate when it comes to feeding your new baby and everyone seems to have an opinion on Bottle or Breast. Fortunately, Tommee Tippee have the market covered on all things related to feeding and have a number of accessories that can help you through the process. […]

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Coastal interiors by Cream Cornwall

Coastal interiors by Cream Cornwall

Now that March has arrived there is no better time for a spring clean and also a rethink when it comes to the interior design of your house. With summer ahead and the clocks about to change, it is the ideal opportunity to look at altering the style of a certain room. If you don’t […]

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#ColourMeMarch for Cheltenham Ladies Day

#ColourMeMarch for Cheltenham Ladies Day

Ladies Day at this year’s Cheltenham Festival encourages guests to add an injection of colour to their outfits. It may be a wintery meet but visitors should look forward to spring with the #ColourMeMarch theme. The prizes on offer include a brand new mini car. Stylish ladies will be selected from the crowd and can also […]

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Beautiful beachwear to beat the January blues

Beautiful beachwear to beat the January blues

If you are beating the January blues by heading off on an exotic holiday or the cold weather has started your mind wandering to sunny destinations for summer 2018, then we will do nothing to calm your jet-setting desires with this preview of swimwear gems available in stores now. The Heidi Klein sale is in […]

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Personalise your bobble hat this winter

Personalise your bobble hat this winter

That’s right! Thanks to Cabaia, you can pick your bobble hat model and adapt it how you like. Whether it’s short, long, thick, thin, plain or coloured, you can select your favourite style and then pick three pom poms of your choice to make sure you have a head-turning, individual bobble hat this winter. Whether […]

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Medina magic: Palais Amani presents a touch of luxury in cultural Fes

Medina magic: Palais Amani presents a touch of luxury in cultural Fes

By Katie Ann Wiseman Palais Amani is an opulent fifteen-bedroom riad that is located within the walls of Fes, the ancient medina in Morocco. Formally a grand family home, it was renovated by its current English and French-Moroccan owners in 2006 in to the charming boutique property that it is today. Situated down a tiny […]

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Rainy day fashion: Stylish macs for autumn

Rainy day fashion: Stylish macs for autumn

The rain has arrived and we suggest heading for the puddles in a stylish mac. There are plenty of different versions of the traditional raincoat available in stores this month. We love adding a bit of colour to the wardrobe as summer is fading and if you want extra protection on wet days then opt […]

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Autumn fashion: The bomber jacket is back

Autumn fashion: The bomber jacket is back

Autumn is on our doorstep and with the new season comes a host of new fashion items. One trend that is making a return is the bomber jacket and here is a selection of some of our favourite bombers to hit stores. Just in at Harrods is this gorgeous Gucci bomber (£975). The classic style […]

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Goffs London Sale marks the start of Royal Ascot week

Goffs London Sale marks the start of Royal Ascot week

Royal Ascot week has arrived! The world’s most famous horse racing meet is a highlight on the Sloaney Season calendar, which pinpoints the most prestigious events of The Season. Although the racecourse opens its gates tomorrow, the anticipation and atmosphere will be electric at tonight’s Goffs London Sale, which is held in association with QIPCO. […]

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Marks and Spencer Autumn/Winter 2017 Preview

Marks and Spencer Autumn/Winter 2017 Preview

Marks and Spencer recently hosted a preview of their new collections for Autumn/Winter 2017 in Mayfair, London. Apart from being a brilliant shop to pick up wardrobe basics and essential items to wear throughout the year, M&S also has a great range of homeware. During the preview, various different styles of living were showcased and […]

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What to wear to Cheltenham races in March

What to wear to Cheltenham races in March

We have picked some of our favourite pieces to act as style inspiration when planning what to wear to Cheltenham races in March, most importantly, Cheltenham Gold Cup day...

The Cheltenham Festival is in full swing. When racing takes place in March, it can be tricky to decide what to wear. Although we are currently experiencing a relatively dry spell, you should be prepared for all weather conditions. You never know what the elements have in store when you are planning what to wear to […]

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Luxury ski gloves and accessories by Cornelia James

Luxury ski gloves and accessories by Cornelia James

With the ski season in full swing, we are sure that many of you have trips planned to the Alps and further afield to enjoy a spot of extreme sports, mixed with long lunches and mulled wine. If you are looking to update your ski wardrobe, we love the glove collection available from Cornelia James. […]

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Roland Mouret declares his love on The May Fair Hotel’s windows

Roland Mouret declares his love on The May Fair Hotel’s windows

As Official Hotel of London Fashion Week, The May Fair Hotel continues its series of window collaborations by partnering with esteemed designer, Roland Mouret this month. Marking his return to London Fashion Week and celebrating his 20th anniversary as a designer, Roland Mouret’s window design, ‘The Look of Love’ is his declaration of love to […]

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Valentine’s Day Jewelry

Valentine’s Day Jewelry

Earlier this week we previewed the selection of Valentine’s Day gifts that are available from Selfridges. Beautiful floral displays and heart-shaped chocolates were among the collection of lovely presents. Jewelry is also a great gift to give on the most romantic day of the year and we have selected some of our favourite pieces for […]

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Intercontinental and Harvey Nichols offer an exclusive personal shopping service

Intercontinental and Harvey Nichols offer an exclusive personal shopping service

The InterContinental London Park Lane has partnered with Harvey Nichols to offer signature suite guests access to Style Service, an exclusive in-room fashion solution at the ring of a bell. A specially-dedicated number in each of the hotel’s four halo suites connects directly to a brand agnostic fashion professional who will edit through the store […]

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Statement necklaces for the Christmas party season

Statement necklaces for the Christmas party season

Accessories are a great way to give a special touch to an outfit. Whether you want to add some extra sparkle or inject some colour into your Christmas party dress, we have selected some gorgeous statement necklaces to do the job. We love this Kenneth Jay Lane chocker and chockers are very much on trend […]

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Top 5 party dresses for Christmas

Top 5 party dresses for Christmas

December has arrived and it is the season to be jolly! With so many parties taking place you will likely need a few special dresses in the wardrobe. We have selected our favourite 5 party dress for the Christmas season so you can look your best for the champagne toast… Snow Queen We love this […]

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Laura Wright wows in Open for Vintage at London City Island launch

Laura Wright wows in Open for Vintage at London City Island launch

Laura Wright certainly turned heads at the recent launch of London City Island, where guests enjoyed a red carpet entrance with fantastic canapés and an endless supply of bubbles. The talented singer wore a beautiful gown from Open for Vintage during her performance. Open for Vintage is home to some of the world’s most exclusive […]

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Freya Rose launches new shoe collection

Freya Rose launches new shoe collection

With London Fashion Week in full swing there couldn’t be a more apt time for internationally acclaimed British couture shoe designer, Freya Rose, to introduce a brand new collection. Her latest highly anticipated range of shoes includes both ready-to-wear and her renowned contemporary bridal designs. Here at The Sloaney we are loving it all! The stunning styles include […]

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The new autumn beachwear collection by Heidi Klein

The new autumn beachwear collection by Heidi Klein

We are still clinging onto summer here at The Sloaney! Our travel team will be jetting off to sunshine over the coming weeks and we are sure that many of you are also looking forward to an autumn getaway. The good news is that although some of the stores are swapping bathing suits for scarves as […]

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Ladybird and bumble bee foldable flats by Cocorose London

Ladybird and bumble bee foldable flats by Cocorose London

We love these adorable new flats that will be launched by Cocorose London next week. The fun ladybird and bumble bee designs will bring a little cheer to your step for autumn. The flats are extremely soft, supple and flexible. They also work as a secret shoe in your handbag because the foldable design means […]

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What to wear to Polo in the Park

What to wear to Polo in the Park

There are so many exciting events on our guide to the British Summer Social Season and Chestertons Polo in the Park is fast approaching. Polo in the Park takes place at the beginning of June and this is a popular event for those based in London. What to wear to Polo in the Park depends largely […]

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What to wear to the Chelsea Flower Show

What to wear to the Chelsea Flower Show

Our style guide helps give you some inspiration for what to wear to the Chelsea Flower Show in 2016… – The first part of our British Summer Social Season is whizzing by and the RHS Chelsea Flower Show will take place next week. This horticultural extravaganza is one of the most popular events of The Season […]

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Swarovski open new London store

Swarovski open new London store

Swarovski have announced the launch of a new store in St Martin’s Courtyard. The London shopping district is proud to welcome the premium jewellery brand. Known for its iconic, high-quality crystals and gemstones, the store will showcase the latest collection of jewellery, watches and accessories. Opening on Saturday 7 May Swarovski will sit alongside other popular brands […]

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Harrods welcome the Hartmann premium luggage range

Harrods welcome the Hartmann premium luggage range

Harrods will welcome a new premium luxury luggage brand at the end of March. The range will be available just in time for spring and summer getaways this year. Hartmann has been making travel cases and fine leather goods for over 135 years. Hartmann has a range of both hard and soft side luggage that is perfect […]

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The Beretta Spring/Summer 2016 range: The Serengeti line

The Beretta Spring/Summer 2016 range: The Serengeti line

With Beretta’s 500 year history, they are considered trailblazers in the shooting and outdoor market. Their extensive apparel range has designs for a variety of occasions. The new spring summer 16 collection, provides an assortment of technically excellent and fantastically designed products. Among our favourite items is the Serengeti range. Taking the concept of Safari […]

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Stylish swimwear by Melissa Odabash

Stylish swimwear by Melissa Odabash

If you are searching for stylish, comfortable and luxurious swimwear, look no further than Melissa Odabash. — By LAURA TOOGOOD I recently visited the Seychelles to explore two of the islands for The Sloaney. The features will be coming to our travel pages and Sloaney TV soon but in the meantime I must highlight the […]

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A touch of tweed for the slopes

A touch of tweed for the slopes

Skiing is a great way to get over the post Christmas blues and it is that time of year when our thoughts turn to the slopes. Mountain air, clear skies and fresh snow will make for a welcome change to this year’s dull and wet winter. If you want to add a British twist to your […]

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Walk your way to fitness in the Merrell Eventyr Bluff walking boot

Walk your way to fitness in the Merrell Eventyr Bluff walking boot

By Sarah Bacon Everyone feels slightly portly during the festive season. With Christmas dinner, chocolate, mince pies, cake and various different tipples, there is just so much to enjoy! I have no regrets about overindulging because life is for living and we should make the most of delicious treats on offer at this time of […]

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Julia Lloyd George designs jewellery that stands the test of time

Julia Lloyd George designs jewellery that stands the test of time

Julia Lloyd George recently hosted a Christmas exhibition at her Earls Court studio that showcased some of her stunning jewellery collection. Guests were welcomed with a champagne reception on the opening night, where a select number of invitees were given the chance to admire some of the best pieces. Those who follow The Sloaney on Twitter, […]

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Gormley & Gamble: The first Savile Row tailor to cater exclusively for women

Gormley & Gamble: The first Savile Row tailor to cater exclusively for women

Whether you need a wardrobe full of bespoke suits for work or fancy turning heads this Christmas by power-dressing for the party season, Gormley & Gamble is one boutique that needs to be on the radar for all chic women. G&G, as it is affectionately called by its founder, is the first tailor to cater […]

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Crabbie’s Grand National Ladies Day: Fabulous Friday launches

Crabbie’s Grand National Ladies Day: Fabulous Friday launches

By Katie Ann Lamb The countdown to the 2016 Crabbie’s Grand National Ladies Day, also known as Fabulous Friday, has officially begun. Last year we included this world-famous event in our popular British Summer Social Season Guide for the first year and it will definitely be returning as a highlight on the calendar for next […]

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Butterfly Twists: The foldup flats are an essential accessory

Butterfly Twists: The foldup flats are an essential accessory

By LAURA TOOGOOD I recently attended a wedding and the easiest and quickest way to get to the church was to walk about a mile from the hotel where I was staying. However, having decided on my outfit several months ago, I had already chosen some towering cream heels for the day. It was a […]

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