TheSloaney

Cefinn pop up shop comes to Chelsea: Samantha Cameron’s brand is available on the Kings Road

Cefinn pop up shop comes to Chelsea: Samantha Cameron’s brand is available on the Kings Road

A Cefinn pop up shop has just opened on the Kings Road and it will remain open for the next six months. It is good news for the fans of Samantha Cameron’s fashion brand and the pop up store is packed with essential items for the coming season. Cefinn was first launched in 2017 and […]

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The Icing on the Cake

The Icing on the Cake

By Natasha Dunsdon Six years ago I met the incredibly talented Emmy Scarterfield. As a bride to be, it was a unique experience to meet the designer face to face and have her help hand pick my wedding shoes and accessories – this is a service Emmy offers to all of her brides to be. […]

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Stylish swimwear by Melissa Odabash

Stylish swimwear by Melissa Odabash

If you are searching for stylish, comfortable and luxurious swimwear, look no further than Melissa Odabash. — By LAURA TOOGOOD I recently visited the Seychelles to explore two of the islands for The Sloaney. The features will be coming to our travel pages and Sloaney TV soon but in the meantime I must highlight the […]

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Royal Ascot: A stylish start to the world’s best race meet

Royal Ascot: A stylish start to the world’s best race meet

Royal Ascot began with a fantastic day of racing yesterday and the event opened in style with a host of high profile names enjoying the glorious sunshine. The Queen chose to wear a striking pink outfit for the first day of the prestigious race meet and she was greeted by thousands of race goers for […]

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The Hat Club: A fashionista’s sweet shop

The Hat Club: A fashionista’s sweet shop

We are on the brink of a series of fantastic events that make up The Sloaney’s British Summer Social Season. Whether you are braving the unpredictable weather for Ladies Day at the Grand National, heading to the river banks for the Henley Regatta or planning to strut around the Royal Enclosure at Ascot, there are […]

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Makeup Trend: Powerful purple eyes

The smokey eye look never goes out of fashion and one of the biggest trends at the moment is a purple twist on this popular make up style. Purple eye shadows are on trend and this is particularly good for those with green or blue eyes because plum shades will really make them stand out! […]

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Burberry AW14 Preview

The release of the top-end brand campaigns has become a real highlight in the fashion calendar in recent years and we are always on the edge of our seats to see who will be the most talked about in the new season. While it helps to have the darling of British fashion, Cara Delevingne fronting […]

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Beautiful beach dresses

Some of the best moments spent on the beach come at the end of the day. As the sun sets and dusk starts to arrive, relaxing in the late afternoon sun is a real pleasure. This is also when a stylish beach dress comes in handy as you start to think about leaving the sand […]

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Joules Eyewear – the countryside just got clearer!

Joules Eyewear – the countryside just got clearer!

By GOSIA BRZEZINSKA  With glasses being a stylish addition to the modern and classic trends for this summer, Joules has introduced its new all-female spectacles range. In collaboration with Vision Express, they have designed sleek, easy to wear, light glasses featuring vibrant colours and signature prints that promise to stand out from the crowd. As […]

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Grosvenor Shirts: Unique designs and a Royal Warrant

Grosvenor Shirts: Unique designs and a Royal Warrant

By LAURA TOOGOOD and ANTONY NEWTON Grovesnor Shirts recently hosted a press breakfast in their smart flagship store on Jermyn Street to showcase their latest range. The brand stocks a colourful array of shirts and belts, among other key items for your wardrobe. Designers and shirt-makers that get the menswear market right seem to be […]

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Badminton Horse Trials 2014 Trot Up: The Fashion Report

Badminton Horse Trials 2014 Trot Up: The Fashion Report

By LAURA TOOGOOD Keen observers of The Sloaney’s British Summer Social Season Guide will have noted that the Mitsubishi Motors Badminton Horse Trials is now in full swing. Our coverage from the trot up was so well received last year that we decided to take it one step further in 2014 and provide our readers with exclusive […]

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Badminton Horse Trials Style Diary: Zara Phillips leads the way at the Trot Up

The sun was shining brightly for the opening horse inspection at the Mitsubishi Motors Badminton Horse Trials yesterday as riders presented their mounts to the judges. Crowds and media gathered excitedly in front of the glorious stately home to catch a first glimpse of the competitors that will be taking part in the world renowned […]

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What to wear to Badminton Horse Trials

What to wear to Badminton Horse Trials

Our style guide to help you decide what to wear to Badminton Horse Trials in 2019… *** Weather conditions update for 2019 **** While there have been some showers during the last few days, the ground is holding up well and it is not muddy. Wellies are not required and the conditions are set to […]