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Stylish swimwear by Melissa Odabash

Stylish swimwear by Melissa Odabash

If you are searching for stylish, comfortable and luxurious swimwear, look no further than Melissa Odabash. — By LAURA TOOGOOD I recently visited the Seychelles to explore two of the islands for The Sloaney. The features will be coming to our travel pages and Sloaney TV soon but in the meantime I must highlight the […]

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Royal Ascot: A stylish start to the world’s best race meet

Royal Ascot: A stylish start to the world’s best race meet

Royal Ascot began with a fantastic day of racing yesterday and the event opened in style with a host of high profile names enjoying the glorious sunshine. The Queen chose to wear a striking pink outfit for the first day of the prestigious race meet and she was greeted by thousands of race goers for […]

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The Hat Club: A fashionista’s sweet shop

The Hat Club: A fashionista’s sweet shop

We are on the brink of a series of fantastic events that make up The Sloaney’s British Summer Social Season. Whether you are braving the unpredictable weather for Ladies Day at the Grand National, heading to the river banks for the Henley Regatta or planning to strut around the Royal Enclosure at Ascot, there are […]

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Makeup Trend: Powerful purple eyes

Makeup Trend: Powerful purple eyes

The smokey eye look never goes out of fashion and one of the biggest trends at the moment is a purple twist on this popular make up style. Purple eye shadows are on trend and this is particularly good for those with green or blue eyes because plum shades will really make them stand out! […]

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Burberry AW14 Preview

Burberry AW14 Preview

The release of the top-end brand campaigns has become a real highlight in the fashion calendar in recent years and we are always on the edge of our seats to see who will be the most talked about in the new season. While it helps to have the darling of British fashion, Cara Delevingne fronting […]

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Beautiful beach dresses

Beautiful beach dresses

Some of the best moments spent on the beach come at the end of the day. As the sun sets and dusk starts to arrive, relaxing in the late afternoon sun is a real pleasure. This is also when a stylish beach dress comes in handy as you start to think about leaving the sand […]

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Joules Eyewear – the countryside just got clearer!

Joules Eyewear – the countryside just got clearer!

By GOSIA BRZEZINSKA  With glasses being a stylish addition to the modern and classic trends for this summer, Joules has introduced its new all-female spectacles range. In collaboration with Vision Express, they have designed sleek, easy to wear, light glasses featuring vibrant colours and signature prints that promise to stand out from the crowd. As […]

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Grosvenor Shirts: Unique designs and a Royal Warrant

Grosvenor Shirts: Unique designs and a Royal Warrant

By LAURA TOOGOOD and ANTONY NEWTON Grovesnor Shirts recently hosted a press breakfast in their smart flagship store on Jermyn Street to showcase their latest range. The brand stocks a colourful array of shirts and belts, among other key items for your wardrobe. Designers and shirt-makers that get the menswear market right seem to be […]

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Badminton Horse Trials 2014 Trot Up: The Fashion Report

Badminton Horse Trials 2014 Trot Up: The Fashion Report

By LAURA TOOGOOD Keen observers of The Sloaney’s British Summer Social Season Guide will have noted that the Mitsubishi Motors Badminton Horse Trials is now in full swing. Our coverage from the trot up was so well received last year that we decided to take it one step further in 2014 and provide our readers with exclusive […]

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Kate Moss by Mario Testino

Kate Moss by Mario Testino

Few supermodels can equal the achievements of Kate Moss. Her incredible career has certainly sparked controversy at times, but she is arguably Britain’s top fashion icon. Similarly, Mario Testino is renowned for leading this field when it comes to photography and the pair has worked together on numerous photoshoots. Their relationship has developed into a unique […]

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Trends for Spring / Summer 2014

Trends for Spring / Summer 2014

Although it seems like we have endured an extended winter this year, the change in weather has finally come and it is time to embrace the transition into Spring/Summer 2014. Chloe Coco Arnold gave us an excellent roundup of the key trends that were showcased on the catwalk. As we head towards the shops to […]

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Wrap up warm with our top 5 winter hats!

Wrap up warm with our top 5 winter hats!

It’s time to get your winter accessories out! Chunky scarves, cute mittens and, last but not least, a stylish hat. We lose most of our body height through our head, so as the temperature falls, this is a very important part of our body to dress. There are oodles of hats in the shops at […]

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How to mix high-fashion and Halloween to create a stylish, spooktacular costume

How to mix high-fashion and Halloween to create a stylish, spooktacular costume

By CHLOE COCO ARNOLD If you are seeking inspiration from the looks of our favourite celebrities and designer this Halloween, forget sexy nurses and saucy sorcerers, it is time to try something new, cool and a little bit different. Here is my recommendation for a spooktacular outfit with a fashionista take on it…     […]

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New York, London, Milan, Paris: Chloe Arnold’s Spring/Summer 2014 Trend Report

By CHLOE COCO ARNOLD Whoever said three is the magic number? In fashion everything comes in two. Two seasons (well there’s really four, but who’s counting anyway) of shows, twice a year, showcasing designer’s creations so they can pave their stylish way for us mere mortals to follow suit. Fashion is full of second chances […]

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Shopping tips for timeless Autumn/Winter fashion trends

The humid weather in London is trying to pull us back towards summer, but in reality the Autumn/Winter season is just around the corner. If you are shopping for some new pieces for your wardrobe to suit the darker and colder months ahead, we have some key fashion tips to keep in mind…   – […]

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Changing seasons: Key transitional pieces for Autumn 2013

Now that September has arrived our summer wardrobes will sadly start to become more and more redundant. Although the daytime sunshine still brings some heat with it, the fresh mornings and cool evenings mean we need to start unpacking those snug cardis and winter cover-ups that have been hidden away for the last few months. […]

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Eye makeup inspiration: We share some top looks and tips!

Whether it is a night out with the girls, a special social soirée or a romantic date, eye makeup is probably a key part of your look. We love exploring the latest trends here at The Sloaney HQ, but we also like to spice things up occasionally and try something a little bit different. For […]

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Six steps to show you how to get the Duchess of Cambridge’s post pregnancy hair

Her beautiful, bouncy locks are always admired at every official Royal engagement, so it was no surprise when the Duchess of Cambridge left the hospital with her newborn son that her hairstyle looked immaculate. With soft waves, enviable volume and a healthy shine, the question on many people’s lips was, ‘How can I get Kate’s […]

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Introducing The Sloaney Shop: Luxury Online Shopping at your Fingertips

We are delighted to announce the launch of The Sloaney Shop.  The Sloaney Shop has been created to help readers purchase their favourite beauty products and style pieces from retailers and designers that have been recommended in our features. The capsule collections feature a select number of items that have been tried and test or suggested […]

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Summer style inspiration from this week’s top celebrity outfits

With temperatures continuing to rise in London, it came as little surprise that many of the city’s top fashionistas stepped out in summer dresses for various events this week. The queen of British models, Kate Moss, led they way with a simple but stylish black dress. To help give our readers some fashion-inspiration for the […]

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Embrace the British Summer in style with NET-A-PORTER.COM

We love NET-A-PORTER and can’t resist browsing their summer collection often more than once a day (or should that say hour?!). With the sunshine set to last for the rest of the month, we have picked a few of our favourite summer items that are available to purchase from the site now. If you have […]

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Badminton Horse Trials Style Diary: Zara Phillips leads the way at the Trot Up

The sun was shining brightly for the opening horse inspection at the Mitsubishi Motors Badminton Horse Trials yesterday as riders presented their mounts to the judges. Crowds and media gathered excitedly in front of the glorious stately home to catch a first glimpse of the competitors that will be taking part in the world renowned […]

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What to wear to Badminton Horse Trials

What to wear to Badminton Horse Trials

Our style guide to help you decide what to wear to Badminton Horse Trials in 2017… — Yes, it is nearly that time of year again! The British Summer Social Season is almost upon us and what to wear to Badminton Horse Trials is something that plays on everyone’s mind before attending this famous equestrian event in […]

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AW13 Trend Report: Fur, strapless dresses and a nod to the 1940s

By CHLOE COCO ARNOLD Following the conclusion of various International Fashion Weeks, it is a delight to welcome a return to ladylike chic and opulence for Autunm/Winter 2013. Think Furs, demure hem lines, modest heels – or lack of – and a tasteful nod to post war glamour. We could spend all day reviewing the looks […]

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Spring 2013 Trend Alert: Squares and Stripes create abstract designs

As we are on the cusp of Spring it is time to start thinking about making some seasonal additions to our wardrobe. Whilst it may have been all about the Stars and Stripes for Super Bowl Sunday in the States, when it comes to fashion for 2013, Squares and Stripes will be taking centre stage. […]

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It’s hat time of year! Wrap up in the snow with our favourite winter warmers…

With the cold weather looking set to stay for the British Isles, it is time to gather your winter woollies and wrap up warm. One of the cosiest ways to fend off the freezing temperatures is to don a snug woolly hat. Here is a selection of some of our favourite options in the shops […]

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Celebrities and fashionistas swap their clothes at Ecover’s ‘Swish’ in Shoreditch House

By HALLE CARLSON Last week, The Sloaney team attended the Ecover Swish event hosted at private members’ club, Shoreditch House. Some of London’s most fashion-forward females were in attendance, including the likes of the stunning Laura Whitmore, Jasmine Guinness and Cheska Hull. Guests enjoyed a feast of nibbles, champagne and a clothes swap. The event […]

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Barbour and Paul Smith Jeans Collaborate for Autumn/Winter 12

Leading heritage and lifestyle brand Barbour has teamed up with Paul Smith Jeans to create a limited, concept-based collection for both men and women for this season. Focused on Barbour’s history in the North East, the collection is inspired by the products that have shaped Barbour’s history from shipbuilding, farming, mining and fishing. One of […]

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Exclusive reader offer as CeMe London launches City Chic collection

CeMe London has just launched its brand new City Chic collection. The luxurious fashion brand has become renowned for exquisite tailoring, beautiful draping and ultra feminine designs. With autumn on the horizon, now is the perfect time to update your wardrobe with some sophisticated and contemporary items. The latest collection reflects the usual elegance of the brand and […]

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A print dress is the perfect transitional piece as we head towards autumn

As we begin to make the transition from summer to autumn, fashion savvy ladies will be adjusting their wardrobe accordingly. A print dress is one ideal way to switch to a more autumnal colour scheme. Many designs lend themselves well to being worn with tights, meaning this investment piece can be enjoyed throughout the winter […]

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Embrace the Rosy Days of late summer with shades of pink

As we bask in regular interludes of glorious sunshine and enjoy the warm evenings, rose pink is the perfect colour to express the feeling of having a happy summer glow. For a striking take on the colour theme, you can coat your nails with Wild Roses Sheer Gloss (£12) from Rococo. The fuchsia shade has […]

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The Duchess of Cambridge opts for Olympic themed jewellery

The Duchess of Cambridge stepped out in London today wearing a striking gold hooped necklace. With the Olympics on the horizon, her choice of jewellery is rather apt and for those who would like to follow her lead, we have selected some of our favourite hooped pieces to wear over the coming weeks. The Saturne […]

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Tom Ford to launch first flagship store in London on Sloane Street

Leading fashion designer, Tom Ford, is the latest big name to join Sloane Street. The luxury brand will host a flagship store at The Cadogan Estate‘s new 201-206 Sloane Street development. Tom Ford joins an array of other luxury brands that are already hosted on the upmarket street, including Chanel, Gucci and Louis Vuitton. After […]

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GET THE LOOK – Follow Hilary Swank’s contemporary summer style

With the changeable weather this season, it is always good to have a summer outfit in your wardrobe that brings a little bit of brightness to the day, but that will still keep you warm should a blustery breeze arise. Hilary Swank recently stepped out in a perfectly matched combination for the unpredictable forecast and […]

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Shine bright in white; this summer’s most stylish colour

Both Cameron Diaz and Cheryl Cole donned their whitest attire for the film premiere of What to Expect When You’re Expecting in London last night. As temperatures soar across the UK this week, it is time to embrace this season’s most stylish colour. Victoria Beckham’s increasingly popular collection boasts this wonderful stretch cotton dress (£950) […]

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Style highlights from the Cannes Film Festival 2012

Every May, Cannes welcomes the glitz and glamour of the Film Festival. Some of the world’s most renowned celebrities arrive in the South of France to grace the red carpet and take their place in the spotlight. This year, Eva Longoria made one of the most memorable style statments with her show-stopping Marchesa gown. The […]

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GET THE LOOK – Miranda Kerr inspires us with her transitional Spring style

With the Easter holiday fast-approaching, now is the perfect time to start planning your summer wardrobe. New collections have been released both in stores and online so that you can begin working transitional pieces into your various looks. Miranda Kerr recently exhibited a practical and stylish outfit for daytime and we have selected some key […]

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Luxury e-Boutique, ‘Monica & Joe’, presents a unique and inspiring collection

Last week, The Sloaney was invited to the first birthday celebrations for the luxury e-Boutique, Monica & Joe, which were held at Soho House. The up-market online shopping destination offers a personally selected range of designer womenswear. The website was launched by a husband and wife team with over 20 years experience in the fashion […]

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Look stylish at the Cheltenham Festival with our fashion tips, straight from the catwalk

By CHLOE  COCO ARNOLD There is no official dress code for Cheltenham race goers and considering the weather can be unpredictable at this time of year, the renowned racecourse welcomes a more casual approach. They recommend that you ‘dress to impress’, which is a cue for our imaginations to take over without limitation. After all, […]

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Prepare your legs for the sunshine and follow in the steps of the Duchess of Cambridge

By LAURA TOOGOOD With much of the United Kingdom expecting to see a glimpse of sunshine this week, it is time to prepare your legs for floaty summer skirts and pretty dresses. The bare-legged look has never been more popular, with the Duchess of Cambridge and Pippa Middleton committed advocates of this style. If you […]

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