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Joules Eyewear – the countryside just got clearer!

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By GOSIA BRZEZINSKA 

With glasses being a stylish addition to the modern and classic trends for this summer, Joules has introduced its new all-female spectacles range. In collaboration with Vision Express, they have designed sleek, easy to wear, light glasses featuring vibrant colours and signature prints that promise to stand out from the crowd.

Joules launched their new range at a party held at the Vision Express flagship store

Joules launched their new range at a party held at the Vision Express flagship store

As a glasses wearer myself, I always have trouble finding well-designed yet modern frames that will suit my rather round face. But Joules offers as many as 32 different hand-crafted pieces (sneak peek available here), each designed with detail in mind allowing ladies and girls to choose the perfect pair.

What I love most about them is how versatile they are. Each pair has a hidden floral pattern inside which doesn’t disturb your outfit but adds a pop of colour and beautiful detailing – it’s a bit humorous as well! Isn’t it what Joules is best known for?

My summer style picks from Joules

My summer style picks from Joules

With the summer upon us, I have also selected a pair of sunglasses from the collection, which will be ideal for all the countryside weekend visits I’m hoping to plan! I can see myself wearing them with a stripy top (similar here), a pair of red Joules shorts (similar here), and Tod’s suede loafers.

Vision Express have taken care of the lenses, providing high quality protection for the eyes. This makes the glasses perfect for hot sunny days and I can’t wait for another warm weekend! The range is available nationwide, so if you’re interested in exploring this truly British collaboration, pop to one of the Vision Express stores near you.

Prices start from £60 for sunglasses and £149 optical for women, with the girls optical line at £131. You can also see the range online: http://www.visionexpress.com/glasses/joules/.