TheSloaney

Karen Elson becomes the newest Jo Malone London Girl

Karen Elson becomes the newest Jo Malone London Girl

British model, musician and songwriter, Karen Elson has joined Jo Malone London as the newest Jo Malone London Girl. Known for her individual style, creative spirit and beautiful manners, Karen Elson is the perfect new Jo Malone London Girl, sitting alongside Poppy Delevingne.   British born and bred, Karen lives between Nashville and New York. She […]

 TheSloaney

Celebrities gather for the Worldwide Premiere of the new MINI

Celebrities gather for the Worldwide Premiere of the new MINI

On Monday evening, The Sloaney team was invited to attend the World Premiere of the new MINI. A host of celebrity guests gathered at the Old Sorting Office on New Oxford Street in central London for the grand unveiling of the latest model. Famous faces in attendance included Ellie Goulding, Laura Bailey, Henry Holland, Peaches […]

 TheSloaney

Celebrities gather for the Worldwide Premiere of the new BMW i3

On Monday evening The Sloaney team were invited to attend the exclusive global launch of BMW’s new electric car, the BMW i3. The fully-electric BMW i3 with eDrive is considered “an uncompromisingly sustainable vehicle designed for urban areas”. The worldwide premiere of this progressive and dynamic new car was hosted in the City of London, with Tower Bridge […]