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What to wear to Salon Prive London

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For those attending Salon Prive London this week, you are in for a real treat. The luxury car event showcases supercars and classic cars, with parades taking place throughout the day. In addition to luxury shopping and fine-dining, visitors can also enjoy champagne at the Pommery Bar, which has an excellent viewing position.

If you are planning to attend the event and thinking about what to wear to Salon Prive London, remember that we are still only in April. Although the weather forecast is looking pleasant for the event in 2024, make sure that you bring a warm coat. When the sun goes in, there is still a spring chill in the air and the grounds of the Royal Hospital Chelsea can be on the breezy side at times.

What to wear to salon prive london

Gentlemen mainly wore jackets and chinos on the VIP Opening Day, with a tie optional and certainly not a requirement. However, check your invitation carefully if you are attending hospitality, in case there is a specific dress code in place for your table.

Meanwhile, ladies generally opted for wedges or smart flats to cope with the lawn underfoot. These were paired with floaty dresses and tights, smart tailored jackets, warm scarves and fitted coats.

On Ladies Day, which is sponsored by Boodles and takes place on Friday, you will likely spot a few attendees donning hats. The dress code is generally smart/casual when planning what to wear to Salon Prive London, with chic and stylish attire on show throughout the proceedings.

Luxury cars that are presented at the event include the likes of new models by Range Rover, Aston Martin, Ferrari, Bugatti and Lamborghini. There are also classic cars within the parades, which feature some of the rarest models owned today.  

Ladies Day by Boodles takes place tomorrow (April 19th), with Supercar Saturday (April 20th) the final part of the three day extravaganza.

Read our coverage from the VIP Opening Day here: The Season: A sunny start to Salon Prive London – The Sloaney


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