TheSloaney

A sneak peek at the Farlows window display, as styled by The Sloaney

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Earlier this month, The Sloaney won the prestigious Farlows Style Challenge. Our editor, Laura Toogood, and one of our sales and advertising representatives, Francesca Ludlam, styled two country chic outfits from the autumn/winter collection.

Farlows Window - styled by The Sloaney

A number of London’s leading fashion bloggers and stylists were invited to take part in the challenging and the prize involved dressing the Farlows windows on Pall Mall. Following a week of voting – which saw over 500 votes cast – The Sloaney was shortlisted alongside renowned style gurus Prince Cassius and Fritha Stuttard from Fish Tank Fashion. The shortlist was then critiqued by the Farlows Country Squire and each look was judged according to technical accuracy, style, inspired choice and effort.

Farlows Window - styled by The Sloaney

Needless to say, we were thrilled to win the challenge, especially in light of the high standard set by those invited to take part. If you have passed the Pall Mall windows this month, you will already have seen our display. Here is a sneak peak for those who haven’t had the opportunity to view it yet. .

Farlows Window - styled by The Sloaney

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