TheSloaney

Editor’s Comment: Olympic Fever has arrived and the Gold Rush has started!

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By LAURA TOOGOOD

With the London 2012 Games in full swing, we are in the midst of Olympic Fever. There is so much excitement in the capital and the atmosphere at the moment is incredible. Londoners seem to have a smile on their faces and their enthusiasm is infections; hopefully all the visitors from around the world are enjoying a warm welcome.

I was fortunate enough to attend the final rehearsal of the Opening Ceremony (report here) and what a show they had in store! At the time, I was vowed to secrecy and could not reveal some of the highlights, but I was incredibly excited when the Red Arrows flew over London at 20.12 last Friday to start proceedings. I had a fantastic view from the bar in Paramount, which is one of my favourite roof top bars in London. The noise and sight of the planes soaring across the city was breathtaking.

The Red Arrows flew over London, starting with the Olympic Stadium at 20.12.

The Red Arrows flew over London, starting with the Olympic Stadium at 20.12.

It was lovely to see the Queen’s sense of humour when she made her debut as a Bond Girl and the lighting of the flame by our future athletes was a particularly poignant touch. As a sports fanatic, I have been glued to the events currently taking place. Naturally, the Equestrian competitions are of great interest and I was so pleased for the British Eventing team, who won a silver medal.

Several years ago, I competed with Zara Phillips on the British Eventing Teams; she was representing Great Britain at the U21 European Championships in the same year that I represented Great Britain at the U18 European Championships. I have always admired her incredible ability to perform under pressure, a trait that proved vital on cross country day.

It is a slight shame that much of the British media chose to highlight her small blip in the first show jumping round, rather than focus on her fabulous clear in the second round. My trainer, Vicky Brake, produced Imperial Cavalier, so I was also eagerly watching his performance under the inspiring Mary King. The whole team did Britain proud and their hard work certainly paid off.

Zara Phillips was cool under pressure, as always, to help the Eventing team win Silver

Zara Phillips was cool under pressure, as always, to help the Eventing team win Silver

With the pure Dressage and Show Jumping to follow, there is still plenty of equestrian action over the next week. As a former Classics student, I believe it is vital we include horses in the Games, as they have played an important role in the competition since it began.  However, the Olympics also showcase many sports that wouldn’t normally be in the spotlight. The Archery proved very exciting and my mother, who is a Games Maker tweeting from @OlympicCab, was lucky enough to drive the Gold medal winning team home from their event. She even held an Olympic Gold medal, commenting that it was incredibly heavy!

We have achieved some great feats in the rowing and the cycling, with Heather and Helen bringing home the Gold shortly before Bradley Wiggins became the most decorated British Olympian of all time. Whilst some competitors have been disappointed with their performances, I am – like all of the country – incredibly proud and inspired by these determined role models. We must not forget that even achieving the Olympic qualifying standard and selection in the first place, is a remarkable accomplishment.

The Sloaney team have attended a number of launches this month with the opening of Obika in South Kensington a highlight

The Sloaney team has attended a number of launches this month with the opening of Obika in South Kensington a highlight

Moving away from Olympic Fever, The Sloaney team has been busy bringing you a range of features. Natasha Eddery dined at The Delaunay this month (read here) and enjoyed the comfortable, yet chic atmosphere. Meanwhile, I tried a new Mozzarella Bar that Obika have opened on Draycott Avenue (read here) and also attended the launch of the Hippodrome Casino (read here), where models Daisy Lowe and Jodie Kidd were among those to step out and support the new venture.

Our Beauty Editor, Halle Carlson, paid a visit to the new Kensington-based Jamie Stevens hair salon (read here) and we also excitedly announced the opening of the first flagship store by Tom Ford on Sloane Street (read here).

Sarah Bacon delivered an interesting lifestyle feature about keeping hens in the countryside or the city (read here). Not only do they make great pets, but you are also guaranteed delicious fresh eggs for breakfast!

Finally, returning to the Olympic theme, today’s fashion piece celebrates the Gold Rush (read here). So, if you are passing by Harrods, or fancy browsing Net-a-porter this afternoon, keep the golden theme in mind and hopefully it will encourage some more British medals of this colour!

Our latest fashion piece celebrates the Gold Rush and this trend will hopefully encourage some more British medals of the same colour!

Our latest fashion piece celebrates the Gold Rush and this trend will hopefully encourage some more British medals of the same colour!

You can follow Laura on Facebook here and keep up-to-date with news from The Sloaney team on Twitter here.

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