Sloaney Events reviews stylish parties and high profile launches that take place in London and abroad. With invitations to some of the most exclusive events, we take you behind the scenes of the social elite and highlight key dates to reserve in your calendar.


Sloaney Events: Jeans for Genes Day!

To mark Jeans for Genes Day, The Sloaney has selected our top three pairs of this classic wardrobe essential. The dark grey denim jean from Stella McCartney (£265) has a clever fade effect, which not only elongates the leg but also flatters your hips. The bright red skinny jean from J Brand (£205) will definitely turn heads this autumn and looks great […]


Sloaney News: Photo- Me unveil new photobooth designed by Philippe Starck

Next Wednesday heralds the unveiling of a new photobooth designed by Philippe Starck at the Saatchi Gallery. This event marks a new generation of photobooth, which incorporates Augemented Reality Technology to captivate and interact with customers. Philippe Starck has devoted his enthusiasm and creativity to the new booth which breaks previous design traditions, taking a functional object and transforming […]


Sloaney Events: JuJu’s Fashion Soiree

Don’t forget about the exclusive Fashion Soiree taking place at JuJu Chelsea on the King’s Road later this evening. As previously reported on The Sloaney, a number of designers will be showcasing their latest collections in a catwalk show to raise money for the Prince’s Trust, Peace Wind Japan and Right to Play. Doors open at 7pm – RSVP essential:

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